Twas Brillig



`Twas brillig, and blackberry crumb
Did cloud and cream in the ‘fere;
All ‘landers were the bonifeers,
And the oven wafted & ummm.

Clouds of a warm blackberry crumble . .





**Premium formulas. Pure flavor and carrier.** Ingredients include natural flavors, and our ideal mix PG and VG, but don’t hesitate to mention at checkout if you have specific needs. Available in 15ml V3 Chubby Gorilla PET bottles, 30ml V3 Chubby Gorilla PET bottles, 60ml V3 Chubby Gorilla PET bottles, or 120ml V3 Chubby Gorilla PET bottles.
Thank you to the darling, creative, and quite often hilarious Lettucehead of ECF for inspiring, naming and helping us create this wonderful flavor! Twas Brillig is a delicious Lettucehead creation that won the people’s choice vote in our ‘It’s Your Juice’ contest, alongside White Rabbit by The Darling Morri.


  1. Maz

    This is such a nice flavour un like some of the samples I got this was perfect and full of flavour right out the box tastes just as it says really delish :)

  2. Jess (verified owner)

    I am SO happy to renounce my review below and say that, after roughly a month of steeping- this juice has become one my new favorites! The “vinegar-like” taste I described is completely gone. While I do not taste the crumble aspect of the flavor profile, I get authentic blackberry and whipped cream–100%! I am so happy :) I’m not saying that everyone will need that much steep time, but for me that is what it took to get it to the flavor I longed for. I’m very picky, though! :) Much love <3

  3. Jess (verified owner)

    I feel like the odd man out here because I really don’t enjoy this juice at all. And I wanted to SOOO bad! I tried it after a weeks steeping and it had a bit of a “vinegar-ish” flavor so I steeped for another few weeks (so almost a month total–and this is only a 15 mL glass bottle, mind you). I finally cracked into it again a couple days ago after waiting very impatiently and found myself extremely disappointed once again. I get blackberry, yes, but behind that blackberry is this prominent vinegar note that grosses me out. It’s just lacking. Which makes me sad. Mind you, I’m not vaping it on the greatest device (an eGo with a Kanger Evod Clearomizer- brand new coil and wicks, though) but nonetheless, for the price tag I feel like this juice should be vapeable on any device. Maybe it’s a bad batch because I don’t think it’s just me, I’ve let a few people try it out who said “ew, that tastes kind of weird”. Or maybe my expectations were too high? As a kid I grew up in the mountains and picked blackberries all the time. My mom would make homemade cobblers, muffins, and the like. So I thought there was a chance this juice might bring me back to the good ol’ days. But, alas, it did not. This will undoubtedly be one of the bottles in my vape drawer that collect dust, unfortunately :(

  4. necrovape (verified owner)

    Simply amazing!not only has this liquid surprised my taste but,even the aftershocks have left me in awe.I was literally taken somewhere else with this stuff WOW.

  5. Lookingglass

    Twas Brillig is my hands down, all time favorite vape…the one I crave…the one I keep coming back to. A dark, spicy graham cracker note, toasty, slightly sweet, is followed by just a squirt of blackberry juice before becoming more earthy with a hint of the seeds, just like a real blackberry. There is variation in the flavor at different volts, and throughout the vape session, as eating such a dessert would be: hot mouthfuls of fruit; a buttery, crispy edge; a soft, creamy middle. I prefer mine Max VG. Don’t hesitate.

  6. John E

    Sweet baby jabberwocky this is some good stuff!

  7. Aoaklie

    ’twas Brillig is awesome! I just bought a big bottle at a BNM that carries all of your juices. All I can say is that it’s yummy, yummy! One of your best! Thank you so much for the taste bud delites! : )

  8. M.A. (verified owner)

    It smells terrible in the bottle allmost nauseating but when vaping it is like a party in your mouth it also produces a thick dark (compared to other liquids not aiv) swirly vapor wich i love
    This is the first aiv liquid i tried and is by far the best eliquid i have tasted up to this moment (tried a few brand liquids and some store made)

  9. Alissa (verified owner)

    Yum! At first I was like, I don’t get it… Then, pow! I got this really wonderful taste of fresh picked blackberries! It was amazing! I think I’m going to let this one steep a bit longer (only let it steep about 5 days) and see if I can get more of that cream/vanilla/muffin/cake flavor. Because I am addicted to sweets in ANY form! I’m thinking this could be my new adv, I’ll let you all know in about a week! But still, YUM

  10. Katie

    Oh my goodness. This vape is amazing. There really isn’t anything more to say about it. Blackberry cobbler. Spot on.

  11. herlindagiles (verified owner)

    You go out and pick wild blackberries by hand, don’t you? How else could you get the flavor so spot on? Dreamy, just dreamy.

  12. allysh

    This flavor was in my sampler.3 words. De li cious! So far my fave!!!

  13. subtle_banter

    insane flavor here. this was the first liquid I put into my UVOSystems Aqua, at dual microcoiled 26ga. This flavor is incredible. this time around I ordered it through GiantVapes, but when I ordered when it first came out, I got it here. I remember not liking it straight out of the mailbox, but after a month steep went back to it and was blown away. props to you folks at AiV!

  14. jennifer (verified owner)

    I can’t even begin to describe how PERFECT this baby is. Oh…such a delicious treasure. A reach down into the pit of your belly, like a warm creamy blackberry cobbler…

    I float between this, cupcake city and lemon loves cake as to not fry my taste buds…but oh…Alice in Vapeland..This is a winning masterpiece.

    It feels so deliciously perfect on both the inhale and the exhale. Warm, dark, bottled sophistication. The creator of this flavor must have anointed hands in order to create such delicately heavenly juices.

    Forever awed.. fluffy clouds of my bestest flavors being vaped right this very minute.

  15. Matthew (verified owner)

    Tastes amazing as soon as I got it in the mail, looks like I got a new adv… Mmmm blackberries

  16. Joyce (verified owner)

    Twas Brillig is everything everyone said and more. It started with a mouthful of scrumptious blackberry and then the complexity of the juice rolled across my taste buds – soft spices, crumble, creaminess. Absolute bliss. I like to change flavors during the day and this one keeps coming out. It’s great with breakfast, as an afternoon snack or evening dessert. I especially like that it’s not too sweet. Borrowing from Goldilocks, this one is just right!

  17. fancypants723 (verified owner)

    Twas Brillig tis Brilliant! I love, love, love this flavor! Everything about it is perfect, thank you again Alice in Vapeland, I am most definitely an AiV fangirl/cheerleader! Love ya’ll and what you do!

  18. Paula (verified owner)

    I am making my way thru my lbe sampler and have fallen in love with Twas Brilling! Will be buying the biggest bottle i can get. any chance you’ll start selling it in 5 gallon buckets? :)

  19. TJ (verified owner)

    Well, I don’t usually write reviews, but I’m left with no choice here…This juice is absolutely incredible. My biggest problem with vaping to this point has been the undertones of most e-liquid. I’ve always noticed a “fog machine” like taste beneath the flavors, and it really grosses me out (if you’ve ever been in a crowded club/concert, you know this smell). Well AiV, I don’t know how you did it, but your juices are completely void of any of this nastiness. All I taste is pure flavor. I’ve even tried exhaling through my nose to try and spot the fog machine smell, and I can’t find it. Bravo!

    As far as ‘Twas Brillig is concerned, it’s absolutely delicious. It’s nice and punchy, but doesn’t linger in your mouth for too long. Also, the flavor doesn’t taste artificial at all. It’s like walking into a bakery. Goes incredibly well with my morning coffee, which is rare for e-liquid. I really can’t say enough good things about this juice and this company. Next Tuesday I’m ordering more, and I certainly think AiV has found yet another long-term customer. THANK YOU SO MUCH!

  20. Deployed in Afghanistan (verified owner)

    Purchased the 6 mg 60 ml bottle on good advice and I’m glad I did. Wow. Just Wow. Dripped into my dual coil .8 x .1 ribbon kanthal on xc-116 ceramic wicked RDA at .7 ohms on a mech mod. Simply amazing and definitely comment worthy. THANK YOU!

  21. Zharos (verified owner)

    Oh my…

    That’s all the review i can give at this time; too busy vaping and staring at this little bottle in awe.

  22. Kelley (verified owner)

    This is my favorite of all 16 flavors, which says a lot since I love them all! I just bought a 60 ml bottle. I went through my 10 ml bottle in less than a week because I couldn’t bring myself to vape anything except this! I can’t rave enough about this company! I only hope that with all the people I’m spreading the word to don’t cause too much traffic that it prevents me from getting my order in! Thanks Alice! Thanks Hannah! Thank you to all of you in Vapeland that make my experience so wonderfully fantastic! I <3 you!

  23. JinxTheCat (verified owner)

    Best thing I ever tasted I vape this while I’m gaming. I can taste the blackberries and I also taste the cake or bakery aspect of this also it taste like there might be hints of vanilla which I think must be the cake everyone has to try this it’s just to good not to try this.

  24. Christine (verified owner)

    Perfect. Absolutely perfect. This is the first juice I have tried that didn’t make me miss my menthol or mint. All others always left me wanting more; something was missing, which is why I couldn’t leave my menthol behind. But ‘Twas Brillig is such a layered, complex, and complete vape that I want nothing else from it. ‘Twas Brillig ’tis brilliant.

  25. whitetrashbarbie (verified owner)

    Finally got around to trying this from the sampler I ordered. I AM IN HEAVEN!! I only wish you were open now so I could order a much bigger bottle. This may very well be my new ADV!

  26. ivybrown

    Right out of the box this was scrumdiliumptious. I got this in the LBE, I see a big bottle in my future. Yummy blackberry flavor with a dreamy cream finish and a gentle hint of spice. The flavors blend so well it is like having Grams blackberry cobbler with a dollop of whipped cream on top. Conjures up wonderful memories.

  27. Myke and TJ (verified owner)

    This flavor I got in a sample pack. This is mine and my husbands favorite. I enjoyed most all the flavors but this one puts a smile on my face everytime i vape. Can’t wait to order the big bottle tonight. Best flavor i have tried anywhere. The customer service was amazing and the packaging was awesome. You guys have earned a long time customer. Keep up the good work.

  28. Tricia

    I really love this flavor. It’s giving my tried and true blueberry muffin juice a run for its money. Very tasty right out the mail. Can’t wait to taste it after it steeps a bit. Love, love, love it!

  29. Alex Nguyen

    My friend let me try this flavor and.. I just can’t describe how much I’m in love with it.
    Going to buy a GIANT bottle of this right when they open again. This is a must try flavor!

    As a side note… I couldn’t stop saying:
    “Twas Brillig Good Day”
    Each time I took a puff of this fantasticness.

  30. Mark Perlman

    I got this as a sample with my order and was not looking forward to it I have tried a few other “crumbles” from other suppliers and they all have the overpowering spicy flavor of the crumb which really masked the fruit, this one however is a perfect blend of spice and berry. Hts off to the alchemists at AIV they are creating magic.

  31. themonocle

    There are no words for the love affair I have with the genie in this bottle. There are few experiences that are his equal. I suggest that you make a night of this one. Eat something comforting. Take a nice warm bath. Soak a while… Then, cuddle up with a good book and Twas Brillig. You won’t regret it.

  32. freedreams (verified owner)

    Of all the flavors that I received in my Lil’ Bit of Everything sampler, this was the last one that I tried, not at all expecting to be wowed by it, having followed so many winning flavors – my, was I wrong! One single, slowly drawn out vape conjured a flutter of dancing butterflies in my mind and from that moment on this became my favorite of them all! A rich and creamy vape, blackberry with spicy undertones on the exhale, not too tart and not too sweet – surprisingly good!

  33. Brian Gammell

    Very good! tastes like a blueberry muffin and gets better the more you vape it

  34. Misty

    This is literally the best thing I’ve ever vaped! It’s so creamy and has an amazingly smooth finish. I can’t even look at another flavor now. It’s ‘Twas Brillig all day every day for me!

  35. Josh

    WOW!! This juice makes for a wonderful vape. I am enjoying it very much. Nice blackberry flavor, a smooth vanilla bakery flavor with a sweet but light finish. I am pretty stuck in my ways but picked this flavor up while in a local brick and mortar on a whim. So glad that I did. Felt compelled to come write a positive review. I was not surprised that I had to scroll through so many other excited comments. This is my first bottle of your juice but will not be the last. Well done. My compliments to those who created this.

  36. AG (verified owner)

    Of the three flavors I purchased from AiV, this one was the winner. Very good blackberry flavor with a creamy finish.

  37. Jeff

    Alice, you’ve done it again! I just love this flavor! It’s so scrumptious I may need to order more when vapeland reopens! Definitely tastes like a blackberry treat, and I simply can’t put it down.

  38. spicywisdom

    What an amazing juice! Smooth and so tasty… Inhale… Exhale… I just love it!

  39. wesley

    i ordered this in a sampler back and i must say this is perfection , smooth , great after taste this juice beggs to be vaped over and over again .

  40. Carrie (verified owner)

    My, my, my, my, my, this is an absolutely brilliant liquid! There is an ice cream company that puts out seasonal ice cream flavors, one of which is Blackberry Cobbler and is only available in the summer months. I’m always so sad when summer ends because I have to wait an entire year for my favorite ice cream flavor to be back. No more!! All those flavors are right there in Twas Brillig, it’s amazing!!! I’ll never be without this liquid, unless of course, you all quit producing it. Thank you, thank you for a fantastic dessert liquid; I can have all the dessert I want and no calories!! :) YUM!

  41. MrMister (verified owner)

    This is by far one of the most sophisticated vapes I have ever experienced. Blackberry, yes, the blackberries are the life of the party – but certainly not the only flavor who showed up.

    Puff one – fresh blackberries. Delicious.

    Puff two – Oh my goodness. It’s blackberry PIE! I can actually taste the homemade crust! Its spicy and flakey… with a hint of… what? Cinnamon?

    Puff 3 – This is unreal. Now I am tasting the dollop of cream on top of the blackberry filing.

    Every puff is a mixture of 2, or 3 of these elements in different quantities. As if you are actually eating a homemade blackberry pie… sometimes your fork gets more crust – sometimes you are skimming the cream, and savoring every nuance of flavor.

    Sensational. Sophisticated. Right out of the box it is blatantly evident the amount of care that was taken to create this flavor. I will never be without a bottle of this on hand. I consider this a “top shelf” vape. Fantastic, AIVL. You have outdone yourselves.

  42. Laura

    This liquid is worth waiting out some steep time for. I didn’t find it to be very smooth when I first got it in the mail, but after putting it up for 2 to 3 weeks and revisiting – it’s AMAZING!!! The flavors have all blended together and now it is truly a lovely, smooth, slightly sweet blackberry flavor along with some bakery danish/crumble flavor. I will definitely be re-ordering a larger size.

  43. Dominic

    As with all the fabulous creations I have tried from Vapeland, I was first of all struck by the pleasing freshness and natural tasting notes in this juice. Where others have perceived a strong flavour, I have to disagree, this is smooth and mellow to my palate with a mild throat hit (18mg / 2-8 ohm Stardust/ Standard eGo) but while mild, there is the now expected complexity with layers of flavour.

    I get sweet blackberry first of all, which for me could be a touch tarter (But then my Dad liked to pick blackberries and make a pie without the customary addition of sugar), quickly enveloped by emerging swirls of creaminess with a pleasing blend upon exhale. I didn’t find anything crumbling save my resolve to put my vaping device down for a bit.

    Altogether a most delectable concoction that offers a very pleasant all day vape that is gone before you can say “Twas Brillig”!

  44. Vickie

    This has become one of my favorites now! Hard to describe this juice other than fantabulous! It has a wonderful blackberry cobbler taste with a rich flavor and aroma that is not hard on the throat but produces lots of vapor. I ordered a giant bottle after trying a smaller bottle. This one is a keeper!!!

  45. subtle_banter

    whoa. just went back to this after it not really being my thing when the flavor first dropped when I ordered. this blackberry is outta control smooth. great job, love the juices.

  46. Léon

    Greetings From SYDNEY Australia – Need to get my hand on the Samplers if you ship over here and ORDER BIG! If what I heard about your Juice is true I might not have to look elsewhere no-more.

    Any tobacco flavor in the works?

    Something Mysterious mellow but spicy sweet maybe?

  47. Kath (verified owner)

    Wow. This juice is spot on divine. I love blackberry cobbler and this tastes a lot like my mom’s, just without the calories. I will definitely be picking up a much bigger bottle!

  48. Joshua

    Phenomenal, im so glad i added this to my order. I wouldnt have but I just saw it was new and grabbed it. Amazing, i have a tank full of it right now!
    Its sweet, but not overpowering where you feel you had enough of it. I really cant pick the flavors out other than heaven.

  49. kmh

    Brillig has a wonderful and prominent blackberry mixed with what my mind says resembles a danish. It is quite delicious. Like every AiV sweet flavor it isn’t overly sweet. It is however towards the top of the AiV spectrum in regards to flavors strength but, still not over powering. While not an all day vape for me this is one I wouldn’t want to be without.

    At 4v with 2.4ohm head the TH is quite nice with great vapor.

  50. lettucehead

    Oh, oh, oh….
    It’s so beautiful….

    *sobbing tears of joy*

    • Morri at ecf

      My gosh the art is tremendous!!!!! I love the White Rabbit art but here there be dragons!!!

      Huge hugs and Wow, we have been wanting this for a long time. whoohooo the ordering shall commence! :)

    • Vickie

      ummm blackberries and cream…thanks lettuce for suggesting this one!!!

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